Capitalize: The Documentary
Seven years in the making,
"Craig and his team at Half Cab came up with a concept that was so compelling and consistent with the DNA of Tommy and Lefebvre, that it was a no brainer for us to jump all over the opportunity."
- Kevin Pidgeon, CEO of Tommy and Lefebvre
Behind the Scenes
Capitalize at the Clocktower was a ski and snowboard rail jam that a group of friends and I built from the ground up. Each year, once I felt that the contest was running smoothly, I would grab my video camera and capture some of the action. As the popularity of these edits grew, so did the attendance and profile of the event. Moving into year 7, I felt it was the time to consolidate all the footage captured over the years into one video. It was always a fun challenge for me to both organize and film the event. In year 7, Matt Davidson joined the crew to document the process every step of the way.
After releasing the documentary, I kept the tradition going for one last year. Here are some of the highlights from the finale of Capitalize at the Clocktower.
Want the Cole’s Notes version? Check out this short edit I put together highlighting the 8 year reign of Capitalize at the Clocktower